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NASCAR team owner Gene Haas announced that he was entering Formula 1 in April 2014, to become the first American team since namesake Carl Haas’s Lola operation competed in 1985 and 1986. With Gunther Steiner hired as Team Principal, a chassis was commissioned from Dallara and, crucially, Haas signed a technical agreement with Ferrari. As well as headquarters in Kannapolis, North Carolina, the team established its European base in Manor’s old Banbury factory.
That Haas were worthy newcomers was confirmed by Romain Grosjean scoring points in three of the first four races of 2016. Haas-Ferrari eventually finished a creditable eighth in its debut F1 campaign.
Originally a sponsor of Hendrick Motorsports, Gene Haas formed his own NASCAR team (Haas CNC Racing) in 2003. He enticed Tony Stewart to join six years later as both co-owner and lead driver and the renamed Stewart-Haas Racing has twice won the NASCAR title – for Stewart in 2011 and Kevin Harvick in 2014.